Is a well-designed brochure still important in this digital world?

The answer is “YES”. Along with your marketing efforts, a company brochure is an integral part of your branding process. It is a vital part of our marketing collateral which a potential customer can take with them. A well-designed brochure is very much a collectible item, not only for its captivating visual effects, but for the loads of product-specific information featured in it.

Let’s take a look at a few compelling brochure design trends 2019.

Here are beautifully designed ready-made templates that are easily editable. Get your work done faster and smarter. Available in MS Word Format.

 

• AVOID — USE OF GRID

Imagination is the beginning of creation.

In their quest for unique looking brochure designs, the graphic designers like to get rid of the page grids.  This will give them freedom to experiment when they want to set a layout for the inner pages and cover of brochures.

Moving forward, you can expect strange looking brochures that you have perhaps never seen before.

 

 

• — USE OF VIBRANT COLOURS

Everything is about COLOUR . If you look at any collateral or design, the thing you remember is the colour.

Till now designers were using colors that were not bold and bright. But its changing now and they have started using vibrant colors. The purpose here is to attract the potential colors with something new.

Moving forward, The designers will be using juxtapose vibrant and saturated colors, with dusty pastels and muted colors here and there.

 

• MINIMALIST BROCHURES

Simplicity is the ultimate sophistication. Minimalist design trend is favorite of most designers.

The designers use minimum amount of designs elements to convey a brand message effectively.

 

• — USE OF ARTFUL PHOTOGRAPHY

Photography helps people to see.

Brochures are using images created by professional photographers who know how a picture communicates with the viewers. Moving forward, Growing use of artful photography can be seen this year to create website design.

 

• USAGE OF DIFFERENT LAYOUTS

Design is thinking made visual.

In their quest for unique looking brochure designs, the graphic designers like to get rid of the page layouts. This will give them freedom to experiment when they want to set a layout for the inner pages and cover of brochures.

Moving forward, you can expect strange looking brochures that you have perhaps never seen before.

 

In 2019, the brochure design trends will involve usage of vibrant colors, avoiding the use of grid, wide variety of typefaces, colorful fonts, geometrical shapes and animated retro etc.

Please contact us if you need help in creating unique brochure that stand out.

 

Reference :

Template.net

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